December 15, 2020

  1. SIG Spotlight Week!
  2. 56th Annual Conference
  3. Call for Nominations 
  4. Counselor Resource Center
  5. AmazonSmile
  6. Membership Renewal
  7. College Fairs
  8. PCACAC Giving
  9. Join PCACAC's Team
  10. Calendar of Events
  11. Messages and e-List
  12. Connect With Us

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...created to share the hottest activities and trends in the world of college admissions! 


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SIG Spotlight Week was a Big Success! 

SIG Spotlight Week was a success! A total of 134 meeting attendees were documented over the 10 SIG meetings held. Five of 10 Special Interest Groups who met are new to PCACAC this year. This illustrates the amount of diligent work that was done to produce the level of engagement seen throughout the week. For many attendees this was a first exposure to PCACAC and we are excited at the prospect of new members.  

Our SIG Leads did an AMAZING job providing a mix of content in a collaborative virtual space resulting in meaningful conversation and connections. A huge THANK YOU to all who had a hand in making our first SIG Week possible!

If you have any questions about our SIGs or want to get involved, please contact Alison Weston.


As we move into 2021, we want you to know that we're working hard to plan a fantastic April conference and we will be reaching out to you soon for your thoughts on sessions.  So start thinking now about topics that you would like to see or proposals you may want to submit!  

Please enjoy the short video update from the Conference Planning Committee:  PCACAC's 56th Annual Conference

Stay tuned at and feel free to reach out to Conference Chair Rosemary Edwards with any questions.

Call for Nominations!

Looking to get involved in PCACAC?  Do you love working with our colleagues from around the region?  Working on the PCACAC Board may be just for you.  At our Spring conference, we will be electing:

  • President-Elect
  • Vice President for Finance
  • At-large Delegate.  

We're looking for dedicated individuals who can bring a new perspective and a voice for our members.  Click here for more information or contact Joel Lang, Past President and Nominations Chair for more information!

Counselor Resource Center:


Virtual Tours                                  College Blogs

College Instagram Account           College Facebook  Account

College Twitter Account                 Join a class virtually

Virtual College Fairs                         Online Panels – Students & Faculty

Connect with a professor in your area of interest

Connect with alums from your school:

For additional resources, check out the Counselor Resource Center on the PCACAC website! You can also contact Kathleen Martin to add new content to this resource page.

 Giving made easy...AmazonSmile

  1. Open the Amazon Shopping app on your device
  2. Go into the main menu of the Amazon Shopping app and tap into 'Settings'
  3. Tap 'AmazonSmile' and follow the on-screen instructions to complete the process

If you do not have the latest version of the Amazon Shopping app, update your app. Click here for instructions.

 Membership Renewal

We're looking forward to another year with our fabulous members!

The new membership cycle starts on October 1, 2020 and runs through September 30, 2021. Here are a few things you'll want to know about renewing:


Even if there are already members from your organization, all new members must complete the membership form at Multiple new members may join under one invoice. Enter the email address of the first new member under the New User section.

Questions? Contact Luis Portillo, Membership Chair, at [email protected], or reach out to our office at [email protected], (434) 989-7557.

 College Fairs

PCACAC's College Fair/College Nights committee is looking for more volunteers, specifically from the college side.  Please consider joining this very talented and hard-working group of professionals who directly impact the students of our region.  For more information, please contact Sanjay Mitchell, Chair of the CF/CN committee at [email protected].

Advertise your fair for free!

Click HERE to add your spring 2021 fair to the list for FREE! Updates are made available to members as fairs are submitted.

Get a jump on your planning and add these events to your calendar:  

Connect with our College Fair/College Night Chair, Sanjay Mitchell, at [email protected].

We simply can't do it without you!

PCACAC invites you to contribute to our new endowment fund - created to help counselors whose schools, districts or programs are underfunded and/or who need extra support.  With your support, we can provide additional professional development opportunities, programming, and materials for those counselors most in need.  PLEASE GIVE HERE

 PCACAC Messages & e-List

Want to see past messages sent via our Contact Center (separate from the e-List)?  Login at > go to the ‘My Profile’ Quick Link button > hover over My Profile > select the Messages drop-down.

Subscribe to our e-list and share your news with other members:  Login at > go to the ‘My Profile’ Quick Link button > select My Features > E-lists > toggle the OFF/ON button for Subscribe and Email Delivery. 

Connect With Us

Potomac & Chesapeake Association for College Admission Counseling (PCACAC)

PO Box 8308, Charlottesville, VA 22906 | 434-989-7557  | [email protected]